Artem Zaitsev Personal Website

Artem required a personal brand website that would fastly describe his assistance to founders as a fractional CTO. We created a lean story that bundles knowledge base, signature initiatives and a promise of results first.

The page strikes a balance between signals of authority and the presence of an apparent way to seek consultation thus high-intent visitors can take action even without long case studies.

• The pages of personal brands are also written in the style of a resume and do not reflect how the specialist collaborates with founders.
• Prospective fractional CTOs should understand how it works, success, and speed to value.
• The way of contact should be short, mobile and qualified to prevent back and forth.

We designed a clear single-page experience with strong typography, compact spacing, and modular proof sections — such as experience, tech stack, industries, and ways of working. This allows founders to scan the page quickly and understand the value within seconds.

Conversion flow: calls to action appear in the hero section, services, and the closing block. The contact form is short, mobile-friendly, and focused on intent, helping qualify requests without unnecessary back-and-forth.

Performance and global access: the site is built for speed and reliability. It loads fast on mobile and desktop and is optimized for global access, so visitors can reach it quickly from anywhere in the world.

Optimization and support: we use semantic HTML, structured data for a personal brand, and full Open Graph coverage for clean sharing. Content updates and site management are supported by a dedicated AI agent, allowing fast changes and ongoing content control without operational overhead.

The site is built on a reusable design system to keep development efficient, while still leaving room for custom micro-interactions and a polished, premium feel.

The site now communicates Artem's value proposition without fluff and funnels visitors into conversation quickly. Founders understand what to expect, how engagements run, and how to start. Faster page loads and focused copy improved the quality of inbound requests and reduced time-to-first-call.